Smith & Wesson Unveils the M&P M2.0 Pistol | SHOT Show 2017 | Event Story | Outdoor Channel
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News Posted 01-04-2017

Smith & Wesson Unveils the M&P M2.0 Pistol

Innovations to the trigger, grip, frame, and finish highlight the newest debut from the iconic firearm company

Smith & Wesson Unveils the M&P M2.0 Pistol (Photo courtesy of Down Range TV)

By: Down Range TV

SPRINGFIELD, MASS. – Smith & Wesson Corp. today announced the debut of the M&P M2.0 pistol, the latest innovation from the iconic firearms company. Designed for personal, sporting, and professional use, the M&P M2.0 pistol delivers an entirely new platform, introducing innovative features in nearly every aspect of the pistol, including the trigger, grip, frame, and finish.

James Debney, President and CEO of American Outdoor Brands Corporation, the parent company of Smith & Wesson Corp., said, “When we launched the first M&P polymer pistols over 10 years ago, they were a game changer for the company. Since that time, we have clearly established M&P as a leading firearm brand and built an incredibly strong family of products around it, including the market leading M&P Shield® pistols. Now, with a decade of experience under our belts, we are very excited and proud to reveal our next generation M&P pistol – the M&P M2.0. We expect this completely new product platform to clearly differentiate us from the competition and take significant share in the handgun market. Today, we are launching the 9mm, 40S&W and .45 Auto versions of our full-size design, but stay tuned for multiple new product additions and line extensions in 2017 that will establish a completely new family based on this platform. This is a key strategic milestone in achieving our vision for the Firearms Division, which is ‘To be the leading firearms manufacturer’.”

Read the rest of “Smith & Wesson Unveils the M&P M2.0 Pistol” at DownRange.tv.

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